Some 37% of US adults have heard about Facebook’s new feature allowing them to broadcast live video, details YouGov in recent research [pdf] conducted for the Huffington Post. Notably, awareness (heard “a lot” or “a little”) was highest among the 30-44 age group (54%), followed by those under 30 (45%). The 30-44 bracket (14%) was also twice as likely as the adult average (7%) to say that they would broadcast live video of their life on Facebook. (more…)
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Facebook Live Video Awareness Highest Among 30-44-Year-Olds
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