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Top Reasons Why US Consumers Would Use A Mobile App to Manage Their Health

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MakovskyKelton-US-Consumer-Mobile-Health-App-Use-Cases-Mar2016
Source: Makovsky / Kelton [pdf]

    Notes: Some 71% of US consumers would be willing to use a mobile app to manage their health, per results from a Makovsky survey. The most common reasons given are to track physical activity, such as steps taken (32%) and to communicate with a doctor (32%), though medication reminders (30%) and tracking symptoms (30%) are also important. (more…)


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