More than 8 in 10 B2B marketers around the world invest in content marketing, and more than three-quarters of those not currently using content marketing plan to do so in the next 12 months. That’s according to a new study [download page] from Regalix, which finds that lead generation is the top objective of content marketing this year. (more…)
↧
B2B Content Marketers See Bigger Role Coming For Social and Video
↧