Latinas Are Watching Twice As Much Spanish As English Broadcast TV

Over the past decade or so, Hispanic women have moved away from English broadcast TV, cutting their consumption almost by half, per data from a Nielsen report [download page] on the Latina population. Their English broadcast TV minutes have declined by 39 minutes to an average of about 44 minutes, but their time spent watching Spanish-language broadcast TV has increased by a little more than 15 minutes to an average of 1 hour and 35 minutes. (more…)