Social Sharing Behavior Said More Prevalent on Mobiles Than Desktops

Consumers are more social on mobile devices than on desktops, declares ShareThis, as the result of its new study comparing 4.9 billion social signals on the desktop web against 1.2 billion signals on the mobile web. The data, aggregated from the 2.3 million sites in the ShareThis network (which reached 87% of online Americans in June), indicates that sharing propensity is almost twice as high among mobile users than desktop users. (more…)