Hispanics’ Mobile Activity Spikes on Wednesdays

While the average mobile consumers’ device activity varies little throughout the week, Hispanic mobile owners show a different pattern, per results from a new Jumptap report. In particular, usage among Hispanics spikes on Wednesdays, at 17% of Hispanic females’ weekly activity and 16% for Hispanic males, compared to 14% for the average mobile user. Hispanics display comparatively lesser amounts of activity on Fridays. (more…)