A Range of Rewards Will Incentivize Brand Engagement From Moms

81% of mothers will engage more with a brand if they are offered a reward, details PunchTab in new survey results, with mothers likely to respond to a variety of reward options in several different ways. Financial rewards are highly likely to spur a response, with 83% of respondents saying they would be motivated to engage with a brand if it offered free products and services, and 82% saying the same about receiving gift cards. But non-financial rewards work for many, too: two-thirds would be happy to receive perks associated with “elite” status. (more…)